Fairing
Fairing brings speed & scale to survey data. Ground truth for attribution, personalization, CRO and more, with 50%+ response rates. 14-day free trial.
Developed by: Fairing
About Fairing
Fairing uses post-purchase surveys to deliver proprietary, direct-from-consumer data to your marketing stack, integrating and automating consumer response data to produce an always-on stream of insights. It's ground truth, constantly nudging every connected tool in your organization toward customer lifetime value.
We generate more consumer responses in a week than most traditional survey platforms do in a year. Relied on by over 1,000 Shopify Plus brands, and named "the last Shopify app we'd uninstall" by a Top 10 VC's portfolio of DTC brands.
Our question analytics dashboard is our source of truth for all of our marketing endeavors. We'd be lost without it.
Use cases
- Attribution
Light up dark traffic, get unbiased attribution, and discover emerging channels with a post-purchase survey that typically generates >20% improvement in attribution.
- Personalization
Tell your marketing stack what it needs to hear, with customers happily self-segmenting for any personalization criteria you can dream up.
- CRO
Seal the cracks in your user experience, and ensure shoppers have found what they’re looking for before they abandon your brand. Think of it as everyone's personal shopping assistant.
- Competitor Research
Find out which brand you're winning the most business from, and pivot it against AOV, attribution, lifestyle, use case, and more to strengthen your approach to market.
